Carlos Correa is officially an adidas athlete. According to Darren Rovell, Correa got a “huge, record-setting deal,” which is no surprise considering how good this kid is. Adidas is already treating Correa to his first ever customs, which are hand-painted to honor Carlos’ family, AKA @teamcjcorrea. “Cleathead” is adidas’ marketing buzzword.
These are pretty, but judging by the money behind it, adidas is only scratching the surface with Correa. As we’ve seen with Nike/Trout and now Under Armour/Bryce Harper, we can probably look forward to a signature cleat for Correa some day soon.