NEW RELEASE: adidas Boost Icon 2.0 & Afterburner 3 XENO

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adidas continues to push stand-out products, adding their “XENO” reflective tech to the Afterburner 3 and the Boost Icon 2.0.

adidas Energy Boost Icon 2 XENO Cleats

According to adidas:

XENO (pronounced “Z-No”) Technology is both responsive and reflective. In natural light, the black material appears faint with deep shimmers of iridescent colors. But with the flash of a camera or light, the XENO material explodes with a spectrum of bright colors and the cleats are completely transformed and continue to change appearance with shifts in movement and the angle of light.

adidas-Xeno-Baseball-Cleats-2

We’ve seen something like this before from adidas three seasons ago, their 5-Tool 2.5 in the College World Series.

adidas Afterburner 3 XENO Cleats

adidas XENO Cleats

Shop XENO here.

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